The ivory tower of Activision wow gold
The past couple days sure have been interesting. The internet was a-blaze with angry words across every forum, blog, and comment block available to an ear that might listen. The voices were screaming about how evil Activision is, and how they are killing creativity. They typed, with furious tapping of the keys; “Down with Bobby, off with his head!”
Meanwhile, back at the ivory tower of Activision; heavy handed business decisions are being made. Activision is after all, a business, and when an employee threatens their way of life they eliminate the problem. Like a well oiled machined, this corporate entity churns out a series of lucky winnings and claims success through some kind of savvy business plan. They would seldom admit to over saturating the market with a brand or killing the relevance of a franchise through annual releases. The truth is that we’ve seen this all before, but it was called Electronic Arts at the time.
EA has lost a little kick in its step over the recent years. The once great tyrant of the gaming industry has taken a good beating from the public. It has weathered lawsuits from overworked staff, and even found a way to reverse the stigma that was once worn as a crown of pride for the former king. Why the change of heart for the former champion? Why has EA tried to turn over a new leaf with creative new IPs and expanded their growth potential through casual games? Money; it’s that simple. EA saw a decline in their profits and the direct correlation to their reputation.
If you have a voice that wants to be heard you have to speak in a language that publishers understand. I can promise you that the shareholders of these publishers sit around the fireplace, in their smoking jackets and pipes, laughing at the online petitions that take shape. Why? Impotent Rage! They know that 99.999% of the people who sign that petition are only doing it to feel like they are a part of something that is greater. These are also the same people who turn around and purchase the very products and services that they have been fighting against. It’s like a written statement that says, “I will be there on opening day.” Do you remember that petition for dedicated servers on Modern Warfare 2? Yeah, that’s what I thought.
If you want your voice to be heard, for the love of all that is sacred to you, stay true to your word. If you have a protest to make, find the people or organizations that control the money. Write physical letters to the primary investors, and don’t scream in all CAPS about your petty concerns. Unify your voice with groups who feel the same. Become an organized voice with a single purpose. Change has a greater chance through unity than through random assertions, scattered on the web.
It pains me to say this, because I know that it could mean jobs in the short term, but sometimes you have to withhold your money from the companies you don’t agree with. This doesn’t mean that you should stop buying games. You should keep the money circulating in the system, but support developers and publishers that you believe in, no matter how big or small.
It is all good and well, and a little fun, to rant about the evil Man bringing you down, but if you want to see results you have to get organized and stick to your beliefs.
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